Q: HOW AND WHEN DO I USE ABBREVIATED WORDS?
A: Typically, an abbreviation is spelled out at its first instance in an article, followed by the abbreviated form within parentheses; in subsequent instances, only the abbreviation is used. However, this is not compulsory for terms that may be familiar to the intended readers.
For example,
INCORRECT
- "I work as an engineer for NTT. NTT is Japan's leading telecommunications company."
CORRECT
- "I work as an engineer for Nippon Telegraph & Telephone Corporation (NTT). NTT is Japan's leading telecommunications company."
CORRECT
- "As my long-term goal, I plan to become CEO of my company." (CEO is a well-known, universal acronym, so you do not need to spell it out the first time)
Q: SHOULD I USE ACRONYMS IN ADMISSIONS ESSAYS?
A: Please try to avoid acronyms.
While they are effective in technical reports and internal communications for fellow practitioners, they have no place in MBA admissions essays.
Instead, use this opportunity to prove your ability to explain complex, technical information in a way that readers (and future MBA classmates) can understand.
9. UNNECESSARY ADVERBS
When cutting words to fit word limits, try removing adverbs. They add little value. In the following examples, you can see that removing the adverb does not affect change the meaning of the sentence. Instead, use those precious words to show your fit with a particular school.
Example #1
"I strongly feel the need to broaden my business perspective."
vs.
""I feel the need to broaden my business perspective."
vs.
""I need to broaden my business perspective."
Example #2
I see the following phrase far too often:
"I strongly believe that your MBA program is the best one for me."
Belief is not an action. One cannot "sort of" believe something. You either believe it or you do not.
Just write, "I am convinced that School X best prepares me to realize my goals for three reasons. First, ..."
SPLIT INFINITIVES
Avoid adding modifiers between the infinitive ("to" and "verb"). The following phrases can be shorter. Again, save space for new ideas that add value.
- to further improve
- to fully understand
- to directly share
- to effectively implement
- to actually realize
(read more about split infinitives here http://en.wikipedia.org/wiki/Split_infinitive)
Q: HOW DO I WRITE CLUB AND CLASS NAMES?
INCORRECT
I would like to take Professor William Duggan's "Napoleon's Glance" course.
CORRECT
I would like to take Professor William Duggan's Napoleon's Glance course.
INCORRECT
Since I enjoy teaching and direct service activities, I plan to increase international students’ participation in community volunteering activities like “International Student Advisory Board” and “Community Action Rewards Everyone (CARE)”.
CORRECT
Since I enjoy teaching and direct service activities, I plan to increase international students’ participation in community volunteering activities like International Student Advisory Board and Community Action Rewards Everyone (CARE).
11. ERRORS NOT PICKED UP BY SPELL CHECKERS
Common spelling and grammar errors (not picked up by spell checkers)
There are many errors that are not detectable by spellcheckers. There are words which, though misspelt, are actually correct spellings for the wrong word: "I go to work on Monday threw to Friday."
The list below shows a number of common errors. It's worth a quick read-through to ensure that you have not made any of these mistakes. If you are doubtful about a particular word or phrase in your essay, use the 'Find in page' option on your browser to see if it appears here.
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
The following words are spelled correctly, but they are incorrectly used in most essays. Spell check will not catch them. Therefore, you need to read your essays aloud. If you want to be extra sure, record yourself reading your essays, then listen for awkawd phrases and wordy passages.
- affect/effect
- In most cases, 'affect' is the verb and 'effect' the noun.
- "If I don't complete my assignment, it could affect my degree mark."
- "I banged the door as hard as I could, but it had no effect."
- However, 'effect' can be used as a verb in certain cases, meaning 'to bring to pass': "I wanted to talk to her to effect a reconciliation."
- (Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- boarder
- use "border" when discussing boundaries and edges, as in Doctors Without Borders, border guard, and cross-border M&A
- "boarders" refers to residents in a boarding house or school paying for their room and board (food), or people who ride snowboards
- A 'boarder' is someone who 'boards' - a lodger. A 'border' is a barrier surrounding an area; either a fence or sometimes simply a notional line, as in borders between countries. It is also used in computers to indicate the edge of an object - the borders of a page, for instance. (Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- carrier
- you mean "career"; a "carrier" refers to a person or thing that carries, holds, or conveys something
'criterion' is the singular, 'criteria' the plural.
"He seems to have met all the criteria."
"We must look closely at this criterion."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
hole/whole
A 'hole' is something you get in your sock (or roof, or whatever).
'Whole' means a complete entity, rather than just a part:
"The shoes looked good, but it was a different matter if you considered the whole outfit."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
its/it's
'it's' (with the apostrophe) is always short for 'it is':
"It's a good job we didn't go out in this weather."
'its' (without the apostrophe) is the possessive case, i.e. 'belonging to it':
"This car has its own built-in air conditioning."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
led/lead
This is a confusing one, because 'lead' has two completely different meanings, depending on the pronunciation.
'To lead' (pronounced 'leed') is present tense, meaning 'to go in front of' or 'to guide':
"When the band is in a procession, the Sergeant-Major leads the way."
'lead' (pronounced 'led') is a heavy, soft, grey metal.
Led is the past tense of the verb 'to lead' described above. Hence:
"Joe led the way back to the main road."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
learned/learnt
"Learnt" and "learned" are two acceptable forms of the past simple/past participle of the verb learn, which means exactly the same thing.
Learn is an irregular verb in the British English where the past tense is spelt with a ‘t’ at the end - [learn/ learnt].
Conversely, Learn is a regular verb in the American English where the past tense is spelt with a ‘ed’ at the end - [learn / learned].
Thus, neither is incorrect as “learnt” is more commonly used in the British English, and “learned” in American English.
lose/loose
'To lose' (pronounced 'looze') is to misplace something:
"Whenever I'm in a hurry I always seem to lose something."
'To loose' is to free up, or loosen. More often used as an adjective:
"This belt is too loose."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- managements
- use the singular "management" to refer to the executives of your company; "Management decided to sponsor my MBA studies." "At first, management disagreed with my proposal."
oversea/overseas
Overseas means across an ocean (or oceans), in another country
Oversee means to supervise
Oversea is not a word
plain/plane
A 'plain' is a large, flat stretch of land. 'Plain' can also be used as an adjective, as in:
"Annette was a very pretty girl, but her sister Molly was rather plain."
'Plane' is short for aeroplane (US: airplane) but can also be used for a flat surface or a woodworking tool.
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
pole/poll
A 'pole' is basically a long metal or wooden bar, but is also used to describe the North and South Poles, magnetic poles on a magnet, and extremes of opinion.
"She and her father are poles apart when it comes to politics."
'poll' is only used when it comes to voting, although it is used as a metaphor in other contexts.
"We conducted a quick poll, and came to the conclusion that option 3 was the most popular."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
principal/principle
'principal' is an adjective meaning 'main'. It can also be the head of a school or college.
"Coffee is the principal export of the country."
"We had a good discussion with the Principal concerning school discipline."
A 'principle' is a basic truth or law which someone holds to:
"To do something like that would be against his principles."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
'reason because'
Use 'the reason that' or 'the reason being' (but not 'the reason being is..')
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
roll/role
You can have a 'roll of honour', a 'roll down the hill' or a 'bread roll', but if you are playing a part in any sense, you are acting a 'role'.
"All winners will have their names added to the roll."
"He was present in his role as Vice-Chairman of the company."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- staffs
- write "staff"; like "fish", staff can refer to more than one; "Our staff includes professionals from three different countries." "The entire staff appreciated my effort."
than/then
'than' is used when comparing things:
"It's much quicker than going on the bus."
'then' refers to a sequence of events:
"First I'm going to have a bath then I'll read the post."
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
there/their/they're
Probably the most common mistake in student work.
'their' means 'belonging to them':
"That's their car, I'm sure."
'they're' is an abbreviation for 'they are':
"I'm sorry, they're not in at the moment."
Any other use is probably 'there', which is used in a number of contexts:
"There is no point in going on about it."
"The accident happened just over there."
"Is there a cafe near here, please?"
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
'very unique'
The 'very' is unnecessary. If something is 'unique' there is nothing else like it, so it can't be 'very unique'. (Consider 'extremely mediocre'.)
(Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- where/wear/were/we're
- 'where' refers to a place: "Where did I put those keys?" "It all depends where you want to get to."
- 'wear' is about clothes, usually: "I don't have a thing to wear." "This tire (tyre in UK) is definitely showing signs of wear."
- 'were' (pronounced 'wurr') is the plural of 'was': "They were all together in the lounge at the time."
- 'we're' (pronounced 'weer') is short for 'we are': "OK, we're just coming."
- (Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- whether/weather
- A simple mistake, but very common. 'weather' refers to rain, sun, hail, snow, etc.
- "The weather looks better than it did yesterday."
- Whether indicates that a particular course of action is dependent on certain factors: "The question is whether she really wants that or not."
- (Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
- whose/who's
- Can be quite tricky. Essentially, 'who's' is short for 'who is', so if you read it as 'who is' in your head and it makes sense, that's the right one.
- "David is the one who's coming with me to the party on Sunday."
- 'Whose' is to do with possession.
- "Whose car keys are these?"
- (Thanks to Alan Rolfe at The School of Art, Design and Media, University of West London: found at http://mercury.tvu.ac.uk/~alan/grammar/howlers.html; accessed 2012/03)
More hints here ▸ http://public.wsu.edu/~brians/errors/errors.html#errors
12. FANTASY LAND
Some clients write phrases like, "Before getting into the real world, I would like to ..."
What is the "real world"?
If you are working a full-time job, you already LIVE in the real world.
Graduate school is not Disneyland.
You mean, "Before starting my next career phase..."
"I need an MBA to prepare me for the real business world."
Again, if you are working now, you are already in the real business world.